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Martech Projects Senior Manager - São Paulo / SP

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Área de AtuaçãoDiversos / Outros

O que você irá fazer

Join a company that cares.
GET TO KNOW US Wellhub (formerly Gympass*) is a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription designed to cost less than each individual partner.
Founded in 2012 and headquartered in NYC, we have a growing global team in 11 countries.
At Wellhub, you have the opportunity to build a career in a high-growth tech company that places wellbeing at the foundation of its culture, and contribute to making every company a wellness company.
*Big news: Gympass is now Wellhub! We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey.
This transformation reflects our evolution from a pass for gyms to a comprehensive employee wellbeing solution.
With our refreshed identity, we are poised to embark on an exciting new chapter of growth and expansion.
We are elevating our offerings, including a completely new app experience and an expanded network of wellbeing partners.
Learn more about it here.
THE OPPORTUNITY YOUR IMPACT Define and prioritize martech projects aligned with business needs and strategic goals.
Develop detailed project plans and collaborate with technical teams on implementation.
Write product requirements documents (PRDs) and review technical RFCs (requests for comments) from engineering, as well as sign off on user acceptance testing (UAT).
Oversee the implementation and integration of marketing automation platforms and other martech tools with our core data platforms.
Analyze marketing data and reports to identify trends, opportunities, and areas for improvement.
Manage project development, resolve roadblocks, and ensure timely delivery.
Lead project meetings and manage a cross-functional team of marketing, analytics, martech, software, and data engineering professionals.
Communicate project updates and results to stakeholders at all levels (including the Martech Senior Director and, at times, Marketing and Engineering VPs).
Stay informed about industry best practices and emerging martech trends.
Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues.
Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance.
WHO YOU ARE Experienced martech leader: Prior experience in marketing operations, martech, data engineering or a related field, with bachelors degree in Marketing, Engineering, Business Administration, or a related field, and a proven track record of successfully leading strategic martech initiatives.
Strategic thinker: Ability to translate business goals into actionable martech strategies and roadmaps with excellent problem-solving and analytical skills.
Data-oriented: Strong understanding of data's role in marketing and familiarity with key martech concepts like data pipelines, ingestion processes, attribution modelling, real-time personalization, and data visualization platforms.
You also have familiarity with data privacy and security regulations.
Results-oriented: Strong analytical skills and a data-driven approach to decision-making.
Ability to measure and demonstrate the impact of martech initiatives on business outcomes.
Excellent communicator: Exceptional communication and presentation skills, with the ability to effectively convey complex information to diverse audiences, including business stakeholders and technical teams.
Collaborative leader: A strong team player with proven ability to build relationships and influence stakeholders across different departments (technical and business).
Digital savvy professional: Strong understanding of the digital marketing ecosystem, including websites, apps, and various marketing channels.
Agile practitioner: Strong project management and organizational skills with experience working in agile development environments and familiarity with agile project management methodologies.
NICE TO HAVE Experience with marketing automation platforms (e.
g.
, Salesforce Marketing Cloud, Adobe Campaign, Braze).
Experience with customer data platforms (e.
g.
, Segment, Tealium, AEP, Salesforce Data Cloud, mParticle).
Familiarity with data visualization tools (e.
g.
, Tableau, Power BI) as well as specific web & product analytics tools (e.
g.
, Amplitude, Google Analytics, Adobe Analytics) and their role in reporting marketing KPIs.
We recognize that individuals approach job applications differently.
We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%.
We welcome your application and will be delighted to explore if you could be a great fit for our team.
For this specific role, please note that prior experience in marketing operations, martech, data engineering or a related field are mandatory requirements.
WHAT WE OFFER YOU We're a wellness company that is committed to the health and wellbeing of our employees.
Our flexible program allows you to customize your benefits, according to your needs! Our benefits include: WELLNESS: Health, dental, and life insurance.
FLEXIBLE WORK: At Wellhub, flexibility fosters a happier, healthier, and more productive work environment for everyone.
As a Flexible First company, we offer two work model options: flexible hybrid and full remote, and make the office a place for collaboration, community, and team building.
The model for this role can be discussed with your recruiter and hiring manager.
We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.
FLEXIBLE SCHEDULE: Wellhubbers and their leaders can make the best decisions for their scope.
This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.
WELLHUB: We believe in our mission and encourage our employees and their families to take care of their wellbeing too.
Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more.
You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.
PAID TIME OFF: We know how important it is that our employees take time away from work to recharge.
Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday.
PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family.
We offer 100% paid parental leave to all new parents and extended maternity leave.
CAREER GROWTH: Outstanding opportunities for personal and career growth.
That means we maintain a growth mindset in everything we do and invest deeply in employee development.
CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! Youll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space.
Our value-based culture of trust, flexibility, and integrity makes this possible every day.
Diversity, Equity, and Belonging at Wellhub We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong.
Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

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